On March 13, 2026, President Trump signed an Executive Order (EO), “Ensuring Truthful Advertising of Products Claiming to be Made in America,” directing the Federal Trade Commission (FTC or Agency) to prioritize enforcement of fraudulent “Made in U.S.A.” (MUSA) claims “wherever appropriate.” The EO’s express targets are “foreign manufacturers and sellers,” who “target
Executive Order
Kids and Teens Privacy: 2025 Look Back and 2026 Predictions – Part I: The Federal Landscape
By Sheila Millar, Tracy Marshall & Anushka R. Stein on
As we look back at key privacy developments during 2025, one thing is clear: it was all about kids and teens. That trend seems likely to continue in 2026. The problem is, while there are very real concerns about the impact of online content and social media engagements on young people, legislative solutions – well-intentioned…
Updated COPPA Rule on Hold?
By Sheila Millar & Tracy Marshall on
Posted in Children, Data Privacy
As we recently reported, the Federal Trade Commission (FTC or Commission) finalized updates to the Children’s Online Privacy Protection Rule (COPPA Final Rule or Rule) on January 16, 2025, and the updates were due to take effect 60 days after publication in the Federal Register. However, an Executive Order issued by President Trump on…